Unfair and Deceptive Acts and Practices: 13.6.1.3 Preliminary Injunctions
State enforcement officials should always consider seeking a preliminary injunction against a challenged practice as soon as possible, in order to prevent its recurrence.383 The preliminary injunction also has tactical merit. Without a preliminary injunction, the defendant may attempt to prolong the litigation as long as possible, and will be in no rush to settle the case. Once the deceptive scheme is preliminarily enjoined, the burden shifts.